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Rare Conservation Raises Awareness in Latin America


We love success stories, so we’re so happy to share with you the latest achievements of Rare’s Latin American Pride program graduates. 

Pride partners throughout Latin America use social marketing tools to change attitudes and behaviors critical to conservation.  Rare provides the tools, along with in-depth training and technical support as its local partners launch two-year Pride campaigns that have resulted in truly impressive results.

One Pride program alum, Martin Castillo Paniagua of Mexico’s National Park Service, helped lead a campaign that grew knowledge of one area as protected in the target community from 35 to 98 percent.  You can read all about his and other Rare Conservation success stories here.

Green Hiring, In the News, Social Entrepreneurism

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